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Alexa Chung fronts DKNY

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Brit abroad Alexa Chung has been signed as the new face of DKNY. The MTV presenter in the US, replaces Daisy Lowe as the ‘It Brit’ contingent of the new-season campaign. The ad was shot on the streets of New York again by The Sartorialist, Scott Schuman. Wearing DKNY Jeans leather trousers and a belted […]

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Mango at US store JCPenney

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Spanish retail leader Mango and department store J.C. Penney Company announced an agreement to become Mango’s exclusive retailer in the US for the ‘MNG by Mango’ brand. The arrangement will combine JCPenney’s merchandising and marketing expertise with Mango’s knowledge of the fast passed fashion industry. The launch will take place in AW10 in up to […]

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Versace pulls out of Japan

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In fashionomics, the art of bling loses its appeal during economic woes and fashion houses have been careful to take on board the public mood so as to sell their collections and stay relevant in tougher times. The luxury downturn has not bypassed Japan and one fashion house is finding its wares a difficult sell. […]

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Copenhagen Fashion Week

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Copenhagen is a city of superlatives. In recent years the Danish capital city has been heralded the ‘Most Livable City in the World’, and the world’s ‘Best Design City’, to name but a few. Business magazine Forbes places Copenhagen at number seven in the list of the most expensive cities in the world and travel […]

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Fashion Swap Challenge

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Anvil Knitwear and Carbonrally.com have teamed up to launch the Fashion Swap Challenge, an interactive online campaign to promote the sustainable practice of trading used clothing among friends. The Fashion Swap Challenge is one of several Anvil Knitwear initiatives to motivate environmental activism in 2010. Anvil is the official apparel partner of Earth Day Network […]

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Online Christmas sales up 29 per cent

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British Online sales were up by a quarter this Christmas as more people surf for bargains. Online retailers put up an aggressive fight against the recession over the Christmas period according to the latest reports. Data provided by Retail Decisions for IMRG (Interactive Media in Retail Group) reveals that Christmas Day sales are up 29 […]

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Who’s the most innovative?

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Fast Company magazine named the world’s top businesses for its annual Most Innovative Companies issue. The magazine published an overall Innovation All-star list,selected from past Top 50 honourees. In addition Fast Company ranked the Top 10 Most Innovative Companies in 24 sectors. The top three awards in Fashion went to invitation only web destination Gilt […]

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Peta steps into the fashion scene with Black Score

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Animal rights organization Peta UK has teamed up with London-based fashion label Black Score to create a limited edition capsule collection of t-shirts and sweaters which support Peta’s main causes. Designer Simeon Farrar, the brainchild behind the label, hand crafted the quirky images for the collection which are all directly linked to Peta’s motto: ‘Animals […]

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Tag Heuer changes tune and is now exploring smartwatches

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Barely a few months after dismissing Apple’s smartwatch, the new chief executive of luxury Swiss watchmaker Tag Heuer conceded Tuesday that such a hi-tech gadget might after all have a place in his firm’s line-up. “Initially, we were all a bit reticent,” Jean-Claude Biver told reporters in La Chaux-de-Fonds, the Swiss city at the centre […]

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Watch fetches record 13.3 million pounds at Swiss auction

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A Patek Philippe gold watch billed as the most expensive — and most complicated — in the world fetched a record 21.3 million dollars (13.3 million pounds) on Tuesday when it went under the hammer in Switzerland. The sale of the “Henry Graves Supercomplication”, a handcrafted timepiece named after its original owner, a New York […]